While tobacco companies are restricted in how they advertise, brands like N0584 remain visible in entertainment subcultures.
The name "N0584" is derived from its former price point. In Japan’s strictly regulated tobacco market, prices are set by the government. Until a tax revision in October 2021, the recommended retail price for this specific blend was , while a typical premium brand (like Mild Seven/Meivius) cost around 530 yen. tokyo hot n0584