You no longer have to be the quarterback to be "big." You can be the e-sports champion, the climate activist, or the kid with the sneaker reselling business. The "Lifestyle and Entertainment" vertical of high school has democratized.
If lifestyle is the work, entertainment is the product. For the high school elite, life is performed. We have entered the era of the "Scholastic Influencer." big tits at school 12
Since this specific title doesn't match a globally recognized mainstream brand, it is typically used for: You no longer have to be the quarterback to be "big