The Wi-Fi trademark is significant because it ensures that devices and networks that use the term "Wi-Fi" meet certain standards for interoperability, security, and performance. The Wi-Fi Alliance certifies devices and networks that pass a series of tests to ensure they meet these standards. This certification process helps to:
Interbrand proposed "Wi-Fi," a play on the term "Hi-Fi" (High Fidelity). While the tagline "The Standard for Wireless Fidelity" was used in early marketing, the term itself has no inherent meaning. The organization officially adopted the name, and the Wi-Fi Alliance currently holds the trademark.
To use the Wi-Fi trademark properly, follow these guidelines: